About Us

Hi, I'm Nikki

I started Root & Reach because I got tired of choosing between beautiful plants and keeping my home truly safe. Now I help other plant lovers create the green, joyful spaces they deserve without the worry.

Why I Can't Stop Thinking About Plants (And Why That's Good for You)

Nikki, founder of Root & Reach Botanicals

Hi, I'm Nikki! Here's the thing about me: I've always been that person who couldn't be pulled away from nature. Growing up on a farm in rural Pennsylvania, I had acres and acres of forest and fields to explore. As a kid, my parents practically had to drag me inside for dinner because I was too busy examining every flower, chasing butterflies, and getting completely lost in the woods and meadows that surrounded our home.

We had this amazing garden filled with vegetables, fruit trees, and berry bushes everywhere. I'd spend hours there, watching things grow, learning what made each plant thrive. Even back then, I noticed something important: being around plants made me feel genuinely happy. More energized. More alive.

Fast forward to adulthood, and that love never went away. If anything, it got stronger. I became really intentional about what I brought into my life. Chemical-free skincare. Non-toxic cleaning products. Organic food. I wanted my home to be a place that supported my health, not silently worked against it.

So naturally, when I started looking for plants for my own space, I assumed it would be simple. I mean, plants are natural, right?

Wrong.

The research process was absolutely exhausting. I'd find a gorgeous plant, get excited, then spend 45 minutes digging through contradictory information trying to figure out if it was safe. One website would say it's fine, another would list it as toxic. The ASPCA database would say one thing, botanical guides would say another.

"I realized I was spending more time researching plant safety than actually enjoying my plants. That's when I knew something had to change."

And here's what really got me: even the few companies that had "pet-safe" or "non-toxic" sections treated them like afterthoughts. A tiny corner of their website. Limited selection. Nothing special.

Nobody was actually specializing in this. Nobody was making it their mission to help families like mine bring nature into their homes safely.

I kept thinking: if I'm struggling with this, and I've been obsessed with plants my entire life, what about everyone else? How many people are just avoiding plants altogether because the research is too overwhelming? How many are unknowingly bringing dangerous plants home to curious cats or adventurous toddlers?

And that question is what changed everything. Because I couldn't unsee the problem anymore.

Still That Nature-Obsessed Kid at Heart

These days, I'm lucky enough to live in Oregon, right in the heart of the Pacific Northwest. If you know anything about this place, you know it's an absolute paradise for someone like me.

When I'm not curating plants for Root & Reach, I'm hiking. Constantly. The trails here are endless, and I'm always chasing that same feeling I had as a kid: that rush of energy and joy that only comes from being completely immersed in nature.

That connection to the natural world? It's not just a hobby for me. It's what drives everything I do with this business. It's why I care so deeply about helping you bring that same feeling into your home, safely.

Nikki on a mountain trail in the Pacific Northwest
Nikki hiking the Oregon Coast

What Root & Reach Is Really About

I created Root & Reach to solve the exact frustration I experienced. The hours of contradictory research. The stress of double-checking every plant. The disappointment of finding the perfect plant only to discover it's toxic to pets.

I wanted to create what I wish had existed when I was searching: a place where every single plant has already been thoroughly researched and verified for safety. Where you never have to choose between beauty and peace of mind.

Here's what makes us different: we don't just have a "pet-safe section" tucked away somewhere. This is our entire focus. Every plant we carry has been cross-referenced across multiple authoritative sources. We work directly with premium greenhouses to source healthy, gorgeous plants that happen to be completely safe for your whole family.

When you shop with Root & Reach Botanicals, the research is done. The guesswork is gone. You can focus on what actually matters: bringing that mood-boosting, life-enhancing energy of nature into your home and actually enjoying it.

The Promises I Make to Every Customer

Your Family's Safety Is Non-Negotiable

Every single plant is verified through multiple trusted sources. I do the exhaustive research so you never have to wonder or worry.

Safe Doesn't Mean Settling

You deserve plants that are both gorgeous and safe. I only source from growers I trust, and I'm picky about the quality that goes out my door.

Straight Talk, No Confusion

I give you clear, honest information about every plant. No fine print. No contradictions. Just the facts you need to feel confident.

Let's Bring Nature Into Your Home (the Safe Way)

You don't have to choose between a beautiful, plant-filled home and your family's safety. I've done all the hard work so you can skip straight to the joy. Browse our collection and find your next plant with complete confidence.

Shop Safe, Beautiful Plants